Set to simplify modern parenting with its wide range of advanced and safe
products from baby strollers, bathers to wearable breast pumps
Lifelong Online simplifies modern parenting
with advanced and safe baby products from strollers, bathers to wearable breast
pumps
Mumbai : Lifelong Online, one of India’s leading e-commerce brands for consumer goods, has
recently entered the booming baby care market in India with the launch of its
all-new baby category. The company is set to revolutionise the modern parenting experience
with state-of-the-art products engineered for both innovation and safety. This
new line features wearable breast pumps, strollers, bottle warmers, collapsible
baby bathtubs, anti-slip baby bathers, and baby car seats. The advanced
products are designed to enhance convenience and provide peace of mind for the
evolved young parents who need baby products that simplify their lives while
prioritizing the safety and well-being of their children in today's fast-paced
world.
The highlight of this unique category is the Lifelong's wearable breast
pump for feeding mothers which, introduces a groundbreaking design, allowing
mothers to discreetly and conveniently express milk. The hands-free electric
breast-feeding machine with rechargeable battery is BPA free with 3 modes
having 10 levels and comes with one year warranty. This product with its
effectiveness and efficiency empowers both working mothers and stay at home
moms to maintain their active lifestyles without compromising the nutrition of
their babies. Lifelong wearable breast pumps provides a unique opportunity to
foster a deep and beautiful bond with the baby.
Bharat Kalia, Co-Founder, Lifelong Online Retail Pvt. Ltd. said,
“Lifelong Online is set to transform the fast-growing baby care market in India
with the launch of our all-new baby category, designed to re-imagine the
parenting experience with cutting-edge products. The baby care products market in India is
experiencing substantial growth, fuelled by factors such as a growing
population, higher disposable incomes, and increased awareness about baby care
amongst young parents. Reports indicate that the market size was approximately
USD 12.73 billion in 2022 and is projected to reach USD 38.51 billion by 2029,
with a CAGR of 17.25%. This rapid expansion offers significant opportunities
for businesses in the baby care industry.”
Abhishek Agarwal, Category Manager, Lifelong Online Retail Pvt. Ltd said, “We understand the importance of innovation and
safety in every aspect of parenthood. This reflects our commitment to providing
parents with revolutionary products that simplify their lives while
prioritising the safety and well-being of their precious little ones.”
The entire range of products is available on Amazon with the price range starting from Rs. 1500 to Rs. 11000 and includes wearable breast pumps, strollers, bottle
warmers, collapsible baby bathtubs, anti-slip baby bathers, baby car seats and
potty seats.
Safety during travel and bath time is a top priority. Lifelong's baby
car seats are rigorously tested to exceed industry safety standards, providing
impeccable protection and peace of mind for parents on the go. The Lifelong
Booster Car Seat for extra safety is for kids from 3 to 12 years. It is light weight, backless belt positioning
and
machine washable fabric having safety standard ECER44/04. The
Lifelong ISOFIX Car Seat for Baby and Kids - 9 Months to 12 Years
is ECE Certified with adjustable headrest, super comfy soft cushion
and 5 Point harness with magnetic buckle for child safety.
The Lifelong Car Seat for Baby 0 to 7 Years, ECE Certified has
three recline position with super comfy soft cushion
and 5 point harness with magnetic buckle for child safety
available in Pink and Grey colours.
Lifelong potty seat for kids 1 to 6 years as well as 3 in 1 baby
potty training seat including toilet chair
with pot for baby comes with a comfy soft cushioned toilet seat and
stepper with a non-slip seat for child safety. Lifelong's strollers are
meticulously engineered for optimal comfort and safety, featuring
shock-absorbing suspension and lightweight yet durable frames. These strollers
ensure smooth rides for both parents and babies, making every outing a joyous
experience.
Feeding time becomes effortless with Lifelong's advanced bottle warmers.
Utilising cutting-edge temperature control technology, these warmers provide
gentle and even heating for breast milk or formula. This preserves essential
nutrients and ensures a hassle-free feeding experience for both parents and
babies. Additionally, the collapsible baby bathtubs and anti-slip baby bathers
feature innovative designs such as temperature sensors, comfortable cushioning,
and secure grips, ensuring a safe and enjoyable bathing experience for
newborns.
About Lifelong Online
Lifelong Online is one of India’s
leading e-commerce brands for consumer goods. Inspired by consumers, our products are developed
keeping the modern Indian consumer’s lifestyle at the core of the design. As we reimagine
everyday living, our products strongly resonate with our consumers,
establishing our strong presence across multiple categories, starting from Home
& Kitchen, Lifestyle, Fitness, Healthcare, and extending to Smartwatches.
At Lifelong Online, we run the complete e-commerce flywheel, with a technology
backbone that secures customer feedback across multiple touch points,
demonstrating effective marketing and communication campaigns, managing a
diverse multi-country factory base, a pan-India customer service network, and
robust capabilities of e-commerce fulfillment at multiple locations across
India. Lifelong Online was founded by Atul Raheja, Varun Grover, and Bharat
Kalia in 2015.