Chennai, 19 July 2024: En
Chennai Young Chennai (ECYC), an initiative that celebrates Chennai's human
spirit, proudly launched its third edition with a unique focus on
intergenerational collaboration for a sustainable future. This year, the event
themed "For the Love of Chennai" highlights how individuals across
all ages contribute to the city's vibrancy while promoting eco-consciousness.
Mr. Sasikanth Senthil, Member of the Lok Sabha, inaugurated the event,
emphasising the importance of community and environmental responsibility.
The
key highlights of ECYC 3 included the Inter Pre and Play School Championship,
scheduled to take place next month, where young children will showcase their
talents and learn valuable lessons about sustainability from their
grandparents. The Senior Citizens Walk for Plastic, a pioneering walkathon
where senior citizens will actively participate in eradicating plastic from
Chennai, is another major highlight scheduled next month. This initiative not
only promotes physical activity among the elderly but also raises awareness
about the detrimental effects of plastic on our environment, encouraging the
community to adopt more sustainable practices.
In
this third edition, ECYC will honor young prodigies for their achievements and
acknowledge individuals of all ages who inspire hope and progress in the city.
These recognitions serve to motivate others to contribute positively to the
community and highlight the diverse talents and efforts that make Chennai a
dynamic and thriving metropolis.
The
British purchased a small fishing hamlet 380 years ago to establish their
trading activities, marking the beginning of Chennai city. As the city gears up
to celebrate its 381st Foundation Day, we reflect on Chennai's history and
heritage with profound nostalgia. Chennai is not just getting older, but it is
also getting younger, with more young people making it their city of dreams by
migrating from various parts of the country. Despite facing natural disasters
and socio-political upheavals, Chennaites have always risen to the challenge.
The
founders of ECYC, Mr. Shankar M. Shiv, Mr. Praveen V, and Mr. Karthik PS, are
renowned for their innovative and disruptive ideologies. Their notable
achievements include launching India’s first in-train magazine, founding South
India’s first experiential marketing agency, and being instrumental in the
recent launch of the hyper-local social media app. As a Chennai-based startup,
they are deeply committed to giving back to their hometown. For them, ECYC is
more than an event—it's a platform where everyone, regardless of age, can help
develop the city. ECYC aims to instill a sense of pride and responsibility
among Chennaites by celebrating their achievements and efforts, encouraging
them to collaborate for the greater good of the city.
This
year's edition underscores the importance of intergenerational learning and
environmental responsibility, aligning with the theme "For the Love of
Chennai." Through a series of engaging activities and events, ECYC aims to
foster a sense of community, inspire positive change, and build a brighter
future for Chennai.