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July 2024, India: In a dazzling celebration of beauty
and self-expression, Nykaa, India’s leading beauty and lifestyle destination,
is thrilled to announce the winners of the Nykaa Best in Beauty Awards. Over two months, nearly one lakh votes were
cast by Nykaa’s customers spotlighting their favorite brands— these awards
are dedicated to consumer choice and their love for all things beauty!
The one-of-its-kind digital Beauty Awards
recognise the crème de la crème of beauty that have set benchmarks in
innovation and quality across 42 categories within hair care, skincare, makeup,
fragrances, bath & body and more. The Nykaa Best In Beauty Awards is not
just about honoring the best products, but a celebration of the lifestyle that
embraces beauty in all its forms.
Besides a massive number of consumer
votes that poured in, an expert panel of jury comprising Jahnvi Kapoor, Namrata
Soni, Dr. Rashmi Shetty, Yianni Tsapatori, Naina Bhan, Nandini Bhalla, Malvika
Sitlani, Vaishnav Praveen and Anchit Nayar rigorously evaluated the entries.
The Awards represent Nykaa’s commitment
to democratizing access to the finest beauty and personal care products for its
customer base of over 25 million. Offering the widest assortment of 3,000+
beauty brands, Nykaa remains the ultimate go-to destination, delivering an
unmatched blend of authenticity, quality, and convenience that is strongly
fortified with education, content and personalisation.
Commenting
on the awards, Anchit Nayar, Executive Director & CEO, Nykaa Beauty said, “As we announce the winners of the Nykaa Best in Beauty Awards, we
celebrate not only the excellence of these outstanding products but also the
trust and loyalty they inspire in consumers. Nykaa has always been at the
center of shifting consumer trends. We have seen cult-favorites and timeless
products quickly becoming beauty staples and at the same time, seen emerging
brands creating products that go viral. We look forward to continuing our
collaboration with our brand partners who are leading the way in innovation to
meet the evolving consumer needs..Congratulations to all winners and for their
well-deserved recognition.”
Explore the full list of winning products
and celebrate your favorites and discover some new ones! All award-winning products are available for purchase on Nykaa.com,
ensuring that everyone can enjoy the best in beauty as recognized by the most
discerning judges—beauty aficionados themselves!
Category: Makeup
Blush:
Pixi on the Glow Cream Blush-Fleur
Compact
+ Powder: Charlotte Tilbury Airbrush Flawless Finish Refillable - Medium
Compact
+ Powder: Lakme Absolute White Intense Wet & Dry Compact
Concealer:
Maybelline New York Instant Age Rewind Concealer-Medium
Eye
Brow Enhancers: E.l.f. Cosmetics Instant Lift Brow Pencil-Deep Brown
Eyeliner
+ Kajal: Lakme Eyeconic Kajal
Eyeshadow:
Huda Beauty Naughty Nude Eyeshadow Palette
Foundation:
Maybelline New York Fit Me Matte + Poreless Liquid Foundation-128 Warm Nude
Highlighter:
MAC Strobe Cream-Pinklite
Lip
Oil/Tint: Kay Beauty Hydrating Lip Oil Gloss
Lipstick:
MAC Matte Nude Lipstick-Mehr
Liquid
Lipstick: Maybelline New York Superstay Vinyl Ink Liquid Lipstick-Lippy
Mascara:
Maybelline New York Lash Sensational Sky High Waterproof Mascara-Very Black
Nail
Polish: Nykaa Unicorn Potion Nail Enamel Polish
Primer:
Nykaa Cosmetics Prep Me Up! Face Primer
Setting
Spray: MAC Prep + Prime Fix+
Category: Skincare
Anti-Ageing Product: Innisfree Retinol Cica Repair
Ampoule With Hyaluronic Acid
Anti-Ageing
Product: Dermalogica Super
Rich Repair Face Moisturiser
Eye
Cream: L'Oreal Paris Revitalift Hyaluronic Acid Eye Serum
Face
Wash & Cleanser: Cetaphil Gentle Skin Cleanser
Lip
Balm & Mask: LANEIGE Lip Sleeping Mask Berry EX
Makeup
Remover: Garnier Micellar Cleansing Water
Mask
& Peel: The Ordinary AHA 30% + BHA 2% Peeling Solution
Moisturizer:
Clinique Moisture Surge
Night
Cream: Dot & Key Retinol + Ceramide Night Repair Cream
Serum: Estee Lauder Advanced Night
Repair Serum
Serum: COSRX Advanced Snail 96 Mucin
Power Essence
Sunscreen:
Dr.
Sheth's Ceramide & Vitamin C Sunscreen
Toner: Plum 3% Niacinamide Alcohol-Free Toner With Rice Water
Category:
Haircare
Conditioner:
L'Oreal Paris Hyaluron Moisture 72H Moisture Sealing Conditioner
Hair
Appliance: Dyson Airwrap Long Multi-Styler Prussian
Hair
Colour: L'Oreal Paris Magic Retouch Instant Root Concealer
Hair
Mask: L'Oreal Professionnel Absolut Repair Hair Mask
Hair
Oil: Kama Ayurveda Bringadi Thailam Intensive Hair Oil
Hair
Serum: L'Oreal Paris Extraordinary Oil Hair Serum
Hair Serum:
Minimalist
Hair Growth Actives 18% Serum
Hair
Styling Product: BBLUNT Hot Shot Heat Protection Hair Mist
Shampoo:
Love Beauty & Planet Argan Oil and Lavender Shampoo
Category:
Fragrance
Women's
Fragrance: Yves Saint Laurent Libre Eau De Parfum
Men's
Fragrance: Gucci Guilty Parfum For Him
Body
Mist: Sol de Janeiro Brazilian Crush Cheirosa 62 Perfume Mist
Category:
Bath and Body
Shower
Gel: Bath & Body Works Gingham Shower Gel
Hair
Removal Product: Gillette Venus Swirl Hair Removal Razor for Women
Body
Lotion: Vaseline Gluta-Hya Dewy Radiance , Serum-In-Lotion
Body
Lotion: NIVEA 50x Vitamin C
Body Lotion with SPF 15
Category:
Ayurveda
Hair:
Nyveda Hair Growth Treatment Oil (Revive My Roots)
Category:
Favorite Men’s Brand
Serum:
The Man Company 40% Vitamin C Face Serum
Here’s
what some winning brands have to say:
“We are thrilled to see two of our
brands, Innisfree and Laneige, receive the prestigious Nykaa’s Best In Beauty
Awards. We are grateful to Nykaa for this honor which acknowledges our
commitment to deliver exceptional beauty experiences around the world. Both of
our brands focus majorly on hydration and barrier repair. With Nykaa’s
extensive reach across the country including metro as well as tier-II and
tier-III cities, this award will significantly help us expand customers'
awareness and appetite for our brands. We are excited to leverage Nykaa’s vast
network to make our brands easily accessible to consumers further enhancing the
Korean Beauty presence and position in the Indian beauty market.” said Paul Lee - Managing Director & Country Head of
AmorePacific India
“We are thrilled and
grateful to receive this recognition from Nykaa in their Best in Beauty Awards
for our COSRX Advanced Snail 96 Mucin Power Essence. This accolade reaffirms
our commitment to delivering innovative, high-performance skincare solutions
that resonate with Indian consumers. The Advanced Snail 96 Mucin Power Essence
has won the hearts of users with its unique formulation, harnessing the power
of snail mucin to provide intense hydration, soothing properties, and skin
repair benefits. Its lightweight texture and impressive results have made it a
staple in many skincare routines across India. Our partnership with Nykaa has
been instrumental in expanding COSRX's reach and consumer awareness throughout
the country. Together, we've not only grown our brand but also played a part in
shaping the evolving beauty landscape in India, introducing K-beauty
innovations like our snail mucin essence to a wider, discerning audience. We're
excited to continue this journey, bringing more revolutionary skincare
solutions to our Indian customers.” said, Sanghun Jun, CEO - COSRX
“The Advanced Night Repair Serum is the
#1multi-recovery serum for nighttime skin renewal, revered by skincare
enthusiasts worldwide for its transformative formulation. We’re delighted with
the recognition by Nykaa and Indian consumers, which honors Estée Lauder's
legacy of innovation and excellence in skincare.”- said, Team Estee Lauder India
"Thrilled to have received this
incredible recognition from Nykaa! Winning the Best in Beauty Award in the hair
oil category for Kama Ayurveda’s Bringadi Thailam is truly a moment of joy for
us. Consumers love the Bringadi Thailam because it effectively addresses
prevalent hair concerns such as hair fall, dandruff, and thinning backed by
clinical trials making it a trusted choice for all hair types. The Oil has been
part of the 9 products with which our brand started in 2002, and it continues
to remain a best seller due to its powerful Ayurvedic formulation and clinical
efficacy. Our partnership with Nykaa has significantly elevated our brand's
visibility and accessibility, allowing us to reach a broader audience of beauty
enthusiasts across India. Together, we continue to innovate and deliver
high-quality, Ayurvedic beauty solutions that resonate with our customers'
evolving needs," said Vivek Sahni, Founder and
Chairman at Kama Ayurveda.
For further information, visit here!
ABOUT NYKAA
At Nykaa, we share one vision- to bring
inspiration and joy to people everywhere, every day. Born out of a desire to
make beauty a mainstream choice, the Nykaa journey began in 2012 as a digitally
native, consumer-tech company. Falguni Nayar’s entrepreneurial leap with Nykaa,
tapped into an underserved beauty retail market, disrupting the ecosystem and
putting India in the global spotlight. Today, Nykaa has expanded its offerings
to include lifestyle and B2B by introducing online platforms Nykaa Fashion, Nykaa
Man, and Superstore.
Over the years, Nykaa has steadily captured
the hearts of Indian consumers, ushering visits to both its online and 187
offline destinations and building loyal communities through engaging and
educational content. Nykaa continues to build its house of brands with a sharp
focus on innovation and consumer delight. Beauty brands such as Kay Beauty,
Nykaa Naturals, Nykaa Cosmetics, and Wanderlust and fashion brands such as
Nykd, Gajra Gang, Likha, RSVP and Pipa Bella, have become household names, as
they consistently deliver on inspiration and high performing products to the
consumers.
Nykaa’s unwavering commitment to
authenticity and customer centricity has made it the retailer of choice for
international brands entering India. Nykaa’s Global Store, a gateway into the
world of coveted international brands, leverages the company’s proven supply
chain and marketing capabilities to offer a truly seamless shopping experience.
For its role in building India’s beauty and
lifestyle retail markets, Nykaa has been awarded several Indian and
International accolades and was proudly featured in the TIME100 Most
Influential Companies List.
For media queries, please contact pr@nykaa.com