Gurugram, Haryana, India. 17th
September, 2024:
· Most powerful BMW M
model ever made: V8 based BMW M HYBRID powertrain with 550 kW (748 hp) and 1000
Nm of torque.
· Exterior paint finish
in BMW Individual Frozen Carbon Black Metallic.
· Maximum exclusivity:
500 units produced worldwide. Only 1 comes to India.
· Unique red elements
on the exterior and interior with 1/500 badging in the car.
The first-ever BMW XM Label has been launched in India.
Available as Completely Built-up Unit (CBU), only one unit out of 500 produced
is coming to India.
Mr. Vikram Pawah, President and CEO, BMW Group
India said, “The first-ever BMW XM Label maximises the exclusivity factor with
even more expressive styling. It brings together the M HYBRID system with extra
power and bespoke design elements that showcase its standout performance
attributes to unmistakable effect. The BMW XM Label responds to the needs and
desires of customers with a taste for an extroverted lifestyle and passion for
ultimate performance in a car reaching beyond traditional conventions. With
only 1 out of the total 500 units produced coming to India, the BMW XM Label is
truly special.”
The first-ever BMW XM Label is available at an ex-showroom
price of INR 3,15,00,000.
*Price prevailing at the time of invoicing will be
applicable. Ex-showroom prices inclusive of GST (incl. compensation cess) as
applicable but excludes Road Tax, Tax Collected at Source (TCS), GST on Tax
collected at source, RTO statutory taxes/fees, other local tax cess levies and
insurance. Price and options are subject to change without prior notice. For
further information, please contact the local authorised BMW Dealer.
The first-ever BMW XM Label is available in an
exclusive paintwork – BMW Frozen Carbon Black Metallic. It features BMW
Individual Leather Merino upholstery in Fiona Red/Black.
The first-ever BMW XM Label
With its unique design features,
the BMW XM Label has a singularly extrovert aura. The muscular proportions of a
dynamic Sports Activity Vehicle converge with an extrovert exterior design
featuring large surfaces, clear lines, and a front-end look reserved for
luxury-class BMW models. Added to the mix here are design accents underscoring
the singular character of the BMW XM Label as a car focused on achieving the
highest peaks of performance. The strikingly illuminated BMW Iconic
Glow kidney grille surround lends an unmistakable appearance. Toronto
Red metallic for the BMW M kidney grille surround and rear diffuser insert
create additional design cues that combine with a body paint finish in BMW
Individual Frozen Carbon Black metallic. The use of red also extends to the
model badges and the wheel inserts. The contrast of the gloss colour accents
against shimmering matt surfaces ensures the exterior of the BMW XM Label has a
particularly enthralling effect. Exclusive 22-inch M light alloy wheels add
on to the vehicles style quotient. The latest generation of M
Sports Brakes with Red Calipers produces accurate stopping power.
A black/red colour scheme also brings a visually
appealing and sporting flavour to the interior of the BMW XM
Label. A generous feeling of space, high-quality materials and extravagant
design transform the rear of the BMW XM Label into an exclusive M Lounge. The
distinctive three dimensional headliner and the trim for the body pillars have
black surfaces. Red is used to bring an extra sense of exclusivity to the
diamond-shaped upper sections of the backrests and the integrated head
restraints of the seats for the driver and front passenger and the outer rear
seats. This is complemented by red contrast stitching for the black surfaces of
the seats, instrument panel, door trim and centre console, and the likewise red
accents for the air vents. Among the other exclusive features of the BMW XM
Label interior are a red "XM" badge below the control display and an
interior trim strip in Carbon Fibre satin effect with red and blue accent
threads highlighting this as an M car. Inside the limited-edition variant of
the XM Label, customers will find a plaque below the control display reading
"1 of 500".
M multifunction seats, knee pads, M-specific
content on the BMW Curved Display and the standard-fitted BMW
head-up display, the signature M gear selector lever and an M-specific control
panel on the centre console are the headline features of a sports car-style
cockpit optimised to deliver a richly engaging performance experience on board.
The M leather steering wheel has trim elements in Black Chrome, plus M buttons
and gearshift paddles with carbon inlays whose plus and minus symbols are in
red. An exclusive special feature of the BMW XM Label is the symbol identifying
Boost Mode on the left hand shift paddle. Bowers & Wilkins Diamond
Surround Sound System with 20 speakers and 1,475-watt amplifier, along
with illuminated elements generate an absorbingly clear and multi-layered 3D
sound experience for people in all seats.
The M HYBRID system in the BMW XM Label
demonstrates the intoxicating effect of drive system electrification in
high-performance models from BMW M GmbH in impressive style. The precisely
honed interplay of the electric motor and V8 engine ensures an instantaneous
delivery of power that then builds emphatically and continues unabated into the
highest reaches of the rev range. The plug-in hybrid system delivers a combined
maximum output of 550 kW (748 hp) and maximum torque of 1000 Nm. The combustion
engine delivers up to 430 kW (585 hp) and a maximum torque of 720 Nm while, the
electric drive system generates a peak output of 145 kW (197 hp) and a maximum
torque of 280 Nm. A high voltage 25.7 kW lithium-ion battery is
situated in the underbody. It delivers a pure-electric driving range of up to
76 - 82 kms. The car sprints from 0 -100 km / hr in just 3.8 seconds. Top speed
is electronically limited to 250 km/hr, although this figure rises to 290 km/hr
with the M Driver’s Package. The note of a V8 engine is unmistakable,
but the XM also offers an emotionally rich sound experience in pure-electric
mode with BMW IconicSounds Electric.
The BMW XM Label comes with a complimentary BMW
Wallbox charger with installation. It can be integrated at home to enable safe and
convenient charging.
The fourth generation 8 - speed M
Steptronic transmission delivers smooth gear shifts and top levels of
power delivery and shift comfort as well as impressive efficiency. Three
driving modes can be selected using the M Hybrid button on the centre console.
Hybrid default setting for intelligently controlled interplay of the combustion
engine and electric motor maximises efficiency or performance depending on the
requirement.
The M xDrive all-wheel-drive
system maximises traction, agility and directional stability. Precisely
controlled and fully variable distribution of power between front and rear
axles and between the left and right rear wheels ensures masterful performance
in any situation.
BMW ConnectedDrive technology
breaks the innovation barrier and turns the car into an interconnected digital
device. Host of connected drive features include Digital Key Plus, Emergency
Call, Real-time Traffic Information, and Remote Services through MyBMW app. BMW
Live Cockpit Professional includes the freestanding 14.9” BMW Curved
Display with Navigation with real-time traffic information and
augmented view, a 12.3-inch digital information display behind the steering
wheel and BMW Head-up Display.
The latest BMW Operating System 8.5 offers
all the possibilities for interaction between occupants and the vehicle – using
touch or voice. It is complemented by the BMW Intelligent Personal
Assistant system that adopts driver’s individual habits and proactively
provides useful tips on driving functions. Regular Remote Software Upgrades
ensure that the car is always up to date.
My BMW App keeps an eye on
vehicle status and includes ‘Learning Navigation’ which offers destination
suggestions and traffic information based on driving habits. BMW
Digital Key Plus turns a smartphone into a vehicle key enabling remote
locking / unlocking and starting the car.
The spread of driver assistance systems is more
extensive than ever. Parking Assistant Plus with Surround View Camera makes
parking in tight spots easier by taking over acceleration, braking as well as
steering. The Reversing Assistant provides unmatched support in reversing out
of a parking spot or through narrow driveways. It keeps a record of the last 50
metres driven and assists by taking over the steering.
BMW EfficientDynamics includes
features such as BMW eDrive technology, Electric power Steering,
Hybrid-specific Auto Start-Stop, BMW EfficientLightweight, Active air flap
control, efficiency -optimised all-wheel drive. Driving Experience Control
switch and many other innovative technologies. The Adaptive M
Suspension Professional with additional Active Roll Stabilisation that
uses the new control logic to optimise sportiness and comfort. The damper
forces are controlled using an M specific characteristic.
The newly designed Travel & Comfort
System is also available to provide customised entertainment in the
rear. BMW Safety technologies include six airbags, Antilock
Braking System (ABS), M Dynamic Mode (MDM), Attentiveness Assistance, M Sport
differential networked with Dynamic Stability Control (DSC), Cornering Brake
Control (CBC), Dynamic Brake Control (DBC), Active Roll Stabilisation
with Active Roll Comfort, Performance Control, electric parking brake with auto
hold, side-impact protection, electronic vehicle immobilizer and crash sensor,
ISOFIX child seat mounting and integrated emergency spare wheel under the load
floor.
If you have any queries, please
contact:
BMW Group India
Abhay Dange, Director,
Press and Corporate Affairs
Cell: +91 9910481013; Tel:
+ 91 124 4566600; Email: Abhay.Dange@bmw.in
Rohneet Naik, Product and
Technology Communication, Press and Corporate Affairs
Cell: +91 9899965668; Tel:
+ 91 124 4566 655; Email: Rohneet.NR.Naik@bmw.in
Internet: www.bmw.in
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