Lakshita, a leading name in
ethnic and fusion wear, is actively expanding its presence across the Indian
fashion landscape, aiming to reach a milestone of 100 Exclusive Brand Outlets
(EBOs) by the end of FY 2024-25. As we further increase our presence in the Northern
region and gradually expand into new geographies, introducing Lakshita's unique
blend of tradition and modernity as a hallmark to a wider and more diverse
audience. This is a 360-degree evolution, transforming everything from product
improvisation and category diversification to enrich customer experience across
all touchpoints.
“At Lakshita, our expansion
represents a visionary leap into the future. Beyond adding stores, we're
redefining the essence of our brand with innovation and inclusivity, while honoring
our rich heritage. Our goal is to create a lasting legacy that connects with
empowered women, offering them a harmonious blend of tradition and trend that
resonates across generations. Every facet of our brand, from store experience
to our diverse product offerings and customer service, reflects our unwavering
commitment to excellence," says Mr. Sachin Kharbanda, Co-founder, MD
Lakshita.
By FY 2024-25, Lakshita aims to
significantly strengthen its footprint, with a sharp focus on new geographies. Notably,
our existing customers have transitioned from wearing suit sets to tunics with
bottoms, a shift that maintains their modesty while making them feel more
confident and uplifted. The brand targets 150 EBOs by FY 2025-26 and aims to
double its topline by FY 2027-28. This expansion is underpinned by substantial
investments in new store development, talent acquisition, and leveraging
technology to ensure a best-in-class customer experience as stated by Munish
Kumar, COO of Lakshita.
In summary, Lakshita's expansion is a bold, strategic move that underscores the
brand's vision to lead the fashion industry. With a clear focus on innovation,
quality, and customer-centricity, Lakshita is set to inspire and empower women,
while setting new benchmarks for excellence in fashion.