Jaipur, Rajasthan (India), November 13, 2024 : In a market where authenticity often takes a
backseat, Insight Organics has gained the trust of India’s saffron
industry. Founded under the umbrella of MSD Saharia Industries Pvt Ltd by
Divyans Saharia in March 2023, the company has quickly established itself as a
guardian of saffron purity.
While saffron is widely regarded as an
expensive spice, Insight Organics is challenging this perception by offering
exceptional value to its customers. Each gram of their premium saffron can
provide 15-20 servings, making it a cost-effective addition to any household.
The Health Benefits of Insight Organics’ Saffron
Saffron, the world’s most expensive spice, is
renowned globally for its distinct flavour, aroma, and numerous health
benefits. Yet, in India - a country that produces a significant portion of the
world’s saffron - it is often an underutilised ingredient, consumed far less
frequently than in other parts of the globe.
This disconnect presents a chance for Insight
Organics to educate Indian consumers about the advantages of incorporating
saffron into their daily lives:
● Good Mood and Cognitive Function: Saffron contains compounds that can help
alleviate symptoms of depression and anxiety while also improving memory and
concentration.
● Supports Heart Health: Saffron’s antioxidant properties help lower cholesterol levels and
blood pressure, reducing the risk of heart disease.
● Better Immunity: Saffron is rich in vitamins and minerals that strengthen the immune
system, helping the body fight off infections and illnesses.
●
Promotes Healthy Skin: The carotenoids in saffron can improve skin
complexion, reduce blemishes, and even slow down the signs of ageing.
Authentic Saffron to Every Indian Household
Through its rigorous quality control measures,
Insight Organics ensures that every batch of saffron is pure and authentic. The
company’s supply chain, spanning over 500 farms worldwide, guarantees a
consistent supply of the finest saffron.
By educating consumers about saffron’s
multitude of health benefits, Insight Organics intends to encourage the
widespread incorporation of this spice into the daily lives of Indians.