Mumbai
:
Moneycontrol, India’s leading digital financial platform, has achieved the
remarkable milestone of surpassing 10 crore (100 million) unique visitors in
October 2024, according to data from Google. This achievement solidifies
Moneycontrol’s position as a trusted and essential resource for financial news,
market insights, and investment tools. Moneycontrol is part of the Network 18
group. [NSE: Network18]
Moneycontrol’s
unique combination of stock markets data, financial tools, exclusive research
on stocks and markets and business news that matters, backed by the power of
transactions, has made it an irresistible proposition. According to global
digital measurement agency Comscore,
Moneycontrol’s audience was 31% bigger than The Economic Times in
September 2024. This milestone adds to a series of accomplishments, on the back
of the platform’s exceptional ability to engage audiences and meet the needs of
investors in a rapidly evolving digital landscape.
Moneycontrol
Pro, the platform’s premium subscription service, recently crossed 1 million
subscribers, cementing its position as India’s largest digital news
subscription platform and placing it among the world’s top 15. Its subscriber
base now rivals top international outlets such as Financial Times and China’s
Caixin. Since its launch five years ago,
Moneycontrol Pro has proven that it is a world-class offering that provides
unmatched value to its users. It has added cutting-edge features every few
months to help savvy investors stay on top of markets. The Moneycontrol app is
used by over 70 lakh ( 7 million) active users per month and is growing
rapidly.
“This is
a monumental milestone and Moneycontrol has broken the ceiling as India’s
premier digital finance platform,’ said Adil Zainulbhai, Chairman, Network 18.
“This achievement reflects high consumer confidence in the cutting-edge markets
data tools and content we offer on Moneycontrol which help users invest their
money more smartly.”
Beyond
audience and subscriber growth, Moneycontrol is also building stronger connections
with its users. Its page views in September 2024 were almost 40 percent higher
than The Economic Times, according to Comscore and its time-spent was also the
highest in the sector at 407.48 million minutes during the month. This data
highlights that users are staying longer and spending more time with what the
platform offers every day.
“The fact that over 10 crore people chose to
use Moneycontrol in just one month is a great vote of confidence in the quality
of our content and the value it adds for retail investors looking to make
investment decisions,’ said Nalin Mehta, Managing Editor, Moneycontrol.
Moneycontrol
has been expanding its footprint in the fintech space with personal loans,
fixed deposits, bank account management tools and credit scores, positioning it
as an unmatched comprehensive financial ecosystem.